How To Get 1 Million Followers In 30 Days – Brendan Kane

2021-02-10T21:34:08+00:00

How To Get 1 Million Followers In 30 Days – Brendan Kane

How do you capture the attention of your audience despite all the noise on social media? Millions of content get posted every single day – how do you stand out?

Brendan Kane is the author of the books One Million Followers and Hook Point which focuses on getting attention and cutting through the noise on social media. He has worked with celebrities like Taylor Swift, Rihanna, and companies such as Sony, Lions Gate, Yahoo, MTV. He has cracked the code on growing collossal social media followings. The tips and adviceshe shares in this episode will be helpful in growing your business online.

3 Key Points

  • If you want to stand out on social media it comes down to 2 things: get people to stop scrolling and hold their attention.
  • 3 pillars to a successful hook point: pattern interruption (how to get somebody to stop), story (how do you hold their attention for a long period of time so you maximize that reach, people’s trust (people have to believe in it). These 3 have to play together.
  • Focus your time on the platforms that you have a lot of reach on. Master one and then move on to others. Choose the right path for yourself. 

Things Mentioned

One Million Followers

Hook Point

Cliff Notes

If you want to stand out on social media it comes down to 2 things: get people to stop scrolling and hold their attention. It’s simple but not easy to do.

Study the high and low performers on how they create content. Recognize their pattern and study what would disrupt someone to stop. 

Copies can be one way to stop the scroll. 

It’s more about what catches people’s attention. Telling stories about brands and translating it into a sale.

3 pillars to a successful hook point: pattern interruption (how to get somebody to stop), story (how do you hold their attention for a long period of time so you maximize that reach, people’s trust (people have to believe in it). These 3 have to play together.

Focus your time on the platforms that you have a lot of reach on. Master one and then move on to others. Choose the right path for yourself. 

Working with people or brands isn’t about how big the company is but about their mindset. It’s selecting the people who are the right fit to work with you.

One piece of advice is to study everyday each piece of content you engage with – what makes you stop to scroll, how do they earn your click. If it didn’t engage you, it’s also important to study why you scrolled past it or why you didn’t engage with it.

Follow Brendan

Brendan Kane Website

READ THIS BOOK: https://www.readthisifyouwanttogoviral.com

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